D2DCon, the leading annual conference for door-to-door and home service professionals, has announced Mark Shorr, CEO of Proforce Pest Control, as a featured speaker at its ninth annual event. The three-day conference takes place January 22–24, 2026 in Salt Lake City, Utah and brings together thousands of operators, founders, sales leaders, and vendors from across the industry.
A Stage for Industry Operators
Since its inception, D2DCon has become one of the most prominent gatherings for brands built through direct in-home sales channels. The event attracts companies in pest control, solar, roofing, HVAC, home security, smart home, and other field-based residential services.
Speakers at D2DCon are selected based on operational success, team culture, and industry influence. This year’s lineup includes growth-stage founders, established operators, and industry trainers sharing tactical strategies on sales, leadership, and scale.
Experience Grounded in Execution
Mark Shorr joins the speaker lineup as the CEO of Proforce Pest Control, a fast-growing pest management company built on a disciplined approach to field sales execution and customer value. Under Shorr’s leadership, Proforce has expanded its service footprint, refined its field sales strategy, and invested in structured team development.
His session at D2DCon 9 will focus on the operational side of building a high-performance door-to-door organization — including leadership disciplines, team structure, and repeatable execution habits.
“Door-to-door remains one of the most powerful growth engines in home services when it’s done the right way,” said Mark Shorr, CEO of Proforce Pest Control. “At D2DCon, I’m looking forward to sharing practical strategies that leaders can apply immediately to build stronger teams, better systems, and long-term growth.”
Why D2DCon Matters to the Industry
Door-to-door continues to play a critical role in the growth of many field-service companies. Its value extends beyond customer acquisition — it impacts recruiting, culture, leadership development, and revenue velocity.
D2DCon provides a platform for industry leaders to compare strategies, accelerate learning, and gain perspective on what’s working across different verticals. For emerging operators, the conference offers rare access to proven operators and mentorship that would otherwise take years to obtain.
Proforce’s Approach to Growth
Proforce Pest Control has built its model around disciplined execution, high-quality customer experience, and sustainable expansion. While the pest control industry is competitive, field sales remains a differentiator for companies that treat it as a leadership engine rather than a seasonal tactic.
For Proforce, that means:
- rigorous team onboarding
- standards-based training
- structured leadership development
- commitment to customer value
- operational discipline in the field
These principles have contributed to both customer acquisition and long-term retention — a core focus in the pest control category.
About D2DCon 9
D2DCon attracts attendees from across the United States and internationally. Beyond keynote sessions, the conference includes breakouts, tactical workshops, networking opportunities, and access to industry vendors specializing in recruiting, technology, sales training, and home service infrastructure.
Event Details:
📍 Salt Lake City, Utah
🗓 January 22–24, 2026
About Proforce Pest Control
Proforce Pest Control is a leading pest management company providing residential and commercial services with a focus on quality, reliability, and customer experience. The company continues to expand its service footprint while investing in long-term operational excellence and team development.
Learn More About Proforce Pest Control >
